GMS_gatewaycube_540The Game Marketing Summit is currently under way in San Francisco! Since 2006, the annual, one-day conference brings together marketing professionals in the video game industry. Each year, the conference honors the finest work in marketing, promotion, advertising and design in the video game and interactive entertainment community by hosting the Game Marketing Awards. The GMA’s celebrate and recognize the many marketing accomplishments in the industry. With 29 different categories this year ranging from Outstanding TV or Theatrical Ad to Best Key Art and anything in between, all marketing efforts are showcased and the winners are acknowledged on a live stage the night of the conference. This year, we wish extra luck to some of our clients who are nominated for awards in many different categories:

  • Outstanding TV or Theatrical Ad: Call of Duty: Black Ops II Reveal
  • Best Game Footage Trailer: Call of Duty: Black Ops II Reveal 
  • Best Live Action Promotional Content: Angry Birds “Launch TV: 60” 
  • Standout Overall Pop Display: Skylanders Giants Toys ‘R’ Us Feature Shop
  • Best Limited Edition, Special Edition or Collector’s Edition: Call of Duty: Black Ops II – Care Package
  • Best Limited Edition, Special Edition or Collector’s Edition: Call of Duty: Black Ops II – Hardened Edition
  • Best Showing at a Trade Event: Activision Skylanders, Toy Fair 2012
  • Best Showing at a Trade Event: Activision E3 2012
  • Best Trade Collateral: Family Guy Manager Mailer
  • Best Use of Music in a Promotional Piece: Amazing Spiderman – “GDC Trailer”
  • Best Use of Sound Design: Call of Duty: China Reveal
  • Best Product Logo Design: Skylanders Giants
  • Best Product Logo Design: Call of Duty: Black Ops II
  • Best Key Art: Call of Duty: Black Ops II – DLC #1
  • Best Product Announcement: Call of Duty: Black Ops II Reveal
  • Most Effective Buzz Generating Tactic: Deadpool does Comic-Con
  • Thinking Outside the Box: Deadpool Announcement
  • NEW CATEGORY- Best Community Activation Award: Starcraft II
  • NEW CATEGORY- Best Community Activation Award: Call of Duty Black Ops II
  • Best Game Footage Trailer: Borderlands 2 “Wimoweh” Trailer 
  • Standout Outdoor Advertising: Borderlands 2 Wallscapes
  • Standout Outdoor Advertising: NBA 2K13 – OOH Campaign with Time Square “Triple Stack” Tower
  • Best Use of Digital Media or Use of Digital Social Media Marketing: NBA 2K13 Cover Athlete Reveal App
  • Best Use of Music in a Promotional Piece: Borderlands 2 “Wimoweh” Trailer
  • NEW CATEGORY- Best Community Activation Award: Borderlands 2
  • Best Use of Sound Design: Aliens Colonial Marines – Trailer 2 
  • Best Game Footage Trailer: Borderlands 2 “Wimoweh” Trailer 
  • Best Use of Music in a Promotional Piece: Borderlands 2 “Wimoweh” Trailer
  • NEW CATEGORY- Best Community Activation Award: Eve Online
  • NEW CATEGORY- Best Community Activation Award: Rift
  • Best Limited Edition, Special Edition or Collector’s Edition: Diablo III Collector’s Edition 
View a list of all the awards and nominees that will be presented at the GMA’s tonight and take a look at the fabulous work we’ve done for these clients.
Freddie Georges Production Group
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