“FG|PG continues to exceed 2K’s expectations. Every year FG|PG has helped 2K elevate our E3 experience.”
– Sarah Anderson, Senior VP of Marketing – 2K
Inspired by 2K’s game Mafia III, which takes place in a fictionalized city called New Bordeaux, the exhibit featured Mardi Gras revelers throwing beads from balconies, palm readers telling fortunes, and a jazz band providing a nightclub atmosphere. “Their recreation of an immersive 1968 New Bordeaux sets a new bar of excellence. The overall booth design was a marvel and the attention to detail was incredible. I don’t know how we’re going to top it,” says Anderson.