An Insider’s Look into Fortnite’s Brand Experiences

FG|PG is no stranger to designing and building immersive experiences for brands looking to stand out from the crowd. Since our founding in 2001, our creative team has produced events for some of the worlds most innovative brands. Here’s a behind the scenes look into our award-winning activations with Fortnite.

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Six Brand Activations Owning Summer

Brands hoping to capture some of the fun, excitement, and warm feelings of the vacation season have to move decisively. Here are six brands rolling out organic and unique experiences that capture those lovely summer vibes.

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Why In-N-Out Burger is an Experiential Masterclass

Customization usually entails an added wait. No one buying a bespoke suit expects same-day delivery. But at In-N-Out you can personalize your order a dozen different ways and their well-oiled machine will barely hiccup. You’ll get a pristine looking meal, neatly wrapped and ready to go in no time.

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E3 2019 Sneak Peek

The 25th annual E3 Expo starts on June 11 and runs through the 13th at the L.A. Convention Center. The big reveals are kept under lock and key until the event, but the rumor mill is hinting at a few big announcements. Here’s what we’re excited to see at E3 2019.

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7 Must-See Instagram Museums

Designed to be photographed and generate socially shareable experiences, Instagram Museums use compelling themes, eye-catching design, and novel staging to win the hearts and follows of Instagrammers. Take a look at FG|PG’s list of 7 Must-See Instagram Museums for your daily dose of inspiration.

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The Best Brand Activations At Coachella 2019

Celebrating twenty years of music and art in the desert, Coachella shows no signs of slowing down. Music wasn’t the only attraction that drew crowds. Some of our favorite brands and artists were out in full force engaging fans with an evergrowing number of tents, lounges, interactive activations…

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Netflix & Hasan Minhaj Reinvent the Keynote

Few people were better at delivering a rousing, consistently on-message, and attention-getting keynote address than Apple’s Steve Jobs. Jobs understood that soaring words weren’t enough. He relied heavily on visual and auditory aids, often speaking in front of giant screens…

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Selecting Your Experiential Partner

Effectively marketing yourself at trade shows and through live events is critical to establishing yourself as a leading brand. Nothing strengthens your bond with consumers or increases purchase velocity more than a perfectly executed activation. Read on to learn how to select the right partner for your brand.

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